11 August 2015
By Bryan T. Smyth
Kearys Renault was today announced as the new Official Vehicle Sponsor to Munster Rugby in a landmark sponsorship deal. The deal will see Kearys Renault drive forward with the senior provincial rugby team until June 2018.
Commenting on the partnership with Munster Rugby, Brendan Keary, Dealer Principal at Kearys Renault said, “We’re thrilled to announce our partnership with one of Ireland’s most successful sporting teams who have been responsible for the rapid growth and popularity of rugby in this country. Both Munster Rugby and Kearys Renault share a similar ethos in being leaders in their respective fields with a dedication to the highest standards.”
“The passion and drive of Munster Rugby is inspiring and mirrors Kearys Renault own ambitions in the Irish motor industry. The eye-catching Renault Captur and elegant Renault Fluence are proving to be the most popular cars among Munster players. The new crossover from Renault, KADJAR, is just arriving into our flagship Kearys Renault showrooms in Cork City and Midleton and the squad have already fallen for its bold and sporty design and the KADJAR’s solid high-performance power.”
As the official vehicle supplier, Kearys Renault will work closely with Munster Rugby to develop high-profile marketing activities that will engage fans and drive greater support for rugby across the province. The deal also involves significant pitch-side branding and game hospitality including exclusive player appearances.
Garrett Fitzgerald, CEO of Munster Rugby said, “We’re delighted to welcome Kearys Renault to our family of sponsors at Munster Rugby. Having a local company partnering at such a level with is something we are very proud of. With the first match in the Kearys Renault Series kicking off this Friday against Grenoble in Thomond Park, we hope that success for both Munster and Kearys will be immediate and long lasting.”
Kearys Renault today unveiled their new Facebook page, dedicated to the promotion of Munster Rugby. Fans can access the page to enter competitions to win match tickets and exclusive player meet and greets.