13 May 2016
By Elaine Murphy
Ballygowan and Energise Sport, part of Britvic Ireland, were today unveiled as the official hydration partners of Cork GAA. Under the new partnership, Ballygowan and Energise Sport will support Cork hurling and football across all their adult and minor teams.
Commenting on the sponsorship agreement, Gearóid Ó Laighin, Cathaoirleach, Cork GAAsaid, “Keeping players refreshed and hydrated is an important part of achieving peak performance and we are delighted to be working with two home grown Irish brands that are experts in hydration and performance. We have no doubt our clubs and supporters will get fully behind our new partners Ballygowan and Energise Sport.”
Sian Young, Marketing Manager, Ballygowan stated: “Cork GAA is a perfect partner for both Ballygowan and Energise Sport. The passion, pride and determination that drives Cork GAA and their supporters is an inspiration to us all. Collaborating with Cork GAA gives us a great platform to promote the benefits of healthy hydration for everyone. We share the deep rooted pride in our brands that Cork fans share for their county and we are thrilled to get behind the Rebels in 2016 beyond”.