15 July 2019
By Bryan Smyth
24.5 million Spaniards to read about Cork
Four Spanish travel journalists have been exploring Cork and Ireland’s Ancient East, as guests of Tourism Ireland and Fáilte Ireland this summer. They represent various Spanish publications – including a lifestyle magazine, national and regional newspapers, as well as popular websites – with a combined audience of almost 24.5 million readers, or potential Spanish holidaymakers for Waterford and Ireland.
The group’s action-packed itinerary included a panoramic tour of Cork city, dinner in Greenes Restaurant on MacCurtain Street and an overnight stay in the River Lee Hotel. The next day, they visited the Titanic Experience Cobh, St Colman’s Cathedral in Cobh and the Jameson Distillery in Midleton. They had lunch in Gilbert’s Bistro in Cobh. They flew back to Spain from Cork Airport.
“Tourism Ireland was delighted to invite these influential travel writers to visit Cork and Ireland’s Ancient East,” said Barbara Wood, Tourism Ireland’s Manager in Spain. “The articles they write when they return home will be read by millions of people – so their visit is a really good opportunity to showcase Waterford to a wide audience of prospective Spanish visitors.
“In 2018, we welcomed around 443,000 Spanish arrivals to Ireland. Tourism Ireland is undertaking an extensive programme of promotional activity once again in 2019, to continue to grow Spanish visitor numbers – and visits by influential travel writers like these are a key element of that programme.”