Local Cork industry focus firmly on Wild Atlantic Way

10th February 2015
By Bryan Smyth
bryan@TheCork.ie

Fáilte Ireland today met members of the Cork tourism industry in the Celtic
Ross Hotel, Roscarberry part of a series of Fáilte Ireland briefings, with
a focus on the Wild Atlantic Way. Over the coming week a number of
workshops will take place along the Wild Atlantic Way route for members of
the trade.

Over its first year in existence, Fáilte Ireland has been working to
further develop the Wild Atlantic Way and has made significant progress to
date. A signage plan has been implemented for the entire route and all the
directional signage along the route has been in place since the end of May
2014.

At the briefing Josephine O’Driscoll, Fáilte Ireland’s Wild Atlantic Way
Team, provided an update on the 2014 progress of the project as well as
highlighting plans for the future evolution of the initiative in 2015.

Commenting on Fáilte Ireland’s plans for the year ahead, Ms O’Driscoll said

*“The year ahead, 2015, will see the roll out of photo points and branding
at all 188 Discovery Points along the Wild Atlantic Way including the off
shore islands. This branding and interpretation phase will give us a
greater ability to tell the stories of the Wild Atlantic Way to visitors
and encourage a more meaningful engagement with all those who travel in the
region.*

*“With respect to West Cork, three signature points – Old Head of Kinsale,
Mizen Head, and Dursey Island – along with some 30 discovery and
embarkation points have been identified for development to encourage
visitors to stop, linger and engage a little longer with West Cork’s
vibrant heritage, culture and landscape. Phase one of development works at
the Old Head of Kinsale Signature Point is nearing completion which will
make it a must see for visitors in 2015.”*

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